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April 07, 2022
Let's say you own a restaurant. Your customers are on Facebook, and they're ready to eat. If your restaurant has a Facebook Page, when someone searches for Italian food in London, your Page will show up alongside other Italian restaurants in the area. These people are looking for an amazing dining experience—they want to find the right place to eat, and a Page is a great way for them to learn about your business and decide whether or not they want to visit you.
A lot of people expect brands to have Pages these days, so if you don't have one, it might look like you don't exist—or worse—that you're not very professional. And if they can’t find your business on Facebook at all, it’s possible that they won’t take you seriously as a business at all.
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